AI Chart Template

PEST Analysis Template

A ready-to-use PEST analysis template with sample Political, Economic, Social, and Technological factors—edit and export in minutes.

PEST AnalysisStrategic PlanningBusiness StrategyFree Template

AI-Powered

Political

Government stability and evolving regulatory frameworks
Trade policies, tariffs, and international agreements
Tax legislation and corporate compliance requirements
Political climate affecting market confidence

Economic

GDP growth rates and macroeconomic trends
Interest rates, inflation, and cost of capital
Currency exchange rates and market volatility
Consumer spending power and unemployment levels

Social

Demographic shifts and population growth trends
Changing consumer values and lifestyle preferences
Education levels, workforce skills, and labor market dynamics
Cultural attitudes toward technology and sustainability

Technological

Rate of digital transformation and AI adoption
Innovation cycles and R&D investment trends
Cybersecurity risks and data privacy requirements
Infrastructure development and connectivity advances

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What This Template Offers

A complete, structured PEST analysis template pre-populated with representative factors across all four macro-environmental dimensions.

Four pre-filled quadrants: Political, Economic, Social, Technological
Color-coded quadrants for instant visual clarity
Editable factors—add, remove, or reword any item
Export-ready as PNG or SVG for reports and presentations
Shareable link for team review and collaboration

Perfect Use Cases

Strategic Planning

Use this template as a starting point for annual strategy sessions or market entry planning, replacing sample factors with your organization's specific findings.

Business Plan Market Analysis

Drop this PEST template into your business plan's market analysis section to demonstrate structured environmental awareness to readers and investors.

Academic Assignments

Students and researchers can use this template as a model for MBA case studies, management coursework, or organizational research projects.

Consulting Deliverables

Consultants can adapt this template quickly to produce polished PEST analyses for client strategy reports and stakeholder presentations.

How to Customize This Template

Replace Sample Factors

Click any factor to edit it directly. Replace the pre-filled items with factors specific to your organization, market, or geographic context.

Adjust Colors and Style

Change quadrant colors, font size, bullet style, and border type to match your brand guidelines or the visual style of your report.

Export or Share

Download as PNG or SVG for documents and presentations, or generate a shareable link for team review—no account required.

Why Choose This PEST Analysis Template

Key Benefits

Saves time—start with a complete structure instead of a blank page

Guides analysis—sample factors prompt thinking across all four dimensions

Professional output—export-ready for boardrooms, classrooms, and client presentations

Fully editable—tailor every factor to your specific context

Pro Tips

💡Aim for 3–6 specific, evidence-based factors per quadrant—vague items dilute the analysis

💡Run a PEST analysis first, then use the results as input for a SWOT analysis to connect external forces to internal strategy

Create Your Own PEST Analysis

Use this template as a starting point or build a PEST analysis from scratch with AI

Free to start

No sign-up required

AI-powered

Export PNG & SVG

Create Your Own PEST Analysis

Use this template as a starting point or build a PEST analysis from scratch with AI

Free to start

No sign-up required

AI-powered

Export PNG & SVG

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